Join us for an exclusive roundtable featuring top industry leaders and experts from the UAE, specializing in fostering emotional loyalty in customers. This discussion will cover building the right loyalty programs, measuring their value with the most important KPIs for your company, and how emerging technologies can help you navigate in the ever-transforming loyalty landscape.

Additionally, Don Smith, Capillary’s Global Chief Consulting Officer, will lead a workshop on ‘Essentials for Loyalty Analytics and Leveraging the Right Set of Metrics’. This session will enable to realize the true potential of your loyalty programs by focusing on the metrics that matter, fostering true brand affinity, and building deeper relationships with your customers.